The folly of Reverse Text 02/09/2010

The folly of Reverse Text David Ogilvy was one of the founders of modern advertising. One of his most famous maxims was: only use Reverse Text if you do not want anyone to read what you have written. Only too true Mr Ogilvy. The surprising thing is how much Reverse Text is around these days, [...]

The gift of Mind Mapping 26/08/2010

In 1995 I was having a meeting with a lawyer, Rahmat Soemadipradja of Soemadipradja and Taher, in Jakarta, Indonesia. Rahmat noted my note-taking style and asked if I was Mind Mapping. I said I wasn’t, and did not know what he was referring to. But I stored this term in my brain. A couple of [...]

Feng Shui @ terrapinn 29/07/2010

Feng Shui is the art of balancing environmental energy in your living and working space to make life better. Feng Shui is deployed by many successful businesses including HSBC. Since the late 90s Ven. Jampa Ludrup has been advising us on Feng Shui. He helps us select office locations and then positions people and departments. [...]

Graduates – want to be a Conference Producer? 26/07/2010

Conference Production is a surprising career. Firstly, most young people do not know about it, or about the greater Business Media industry. Secondly, there can be confusion about what it is – it is not about organising conventions. Thirdly, and most importantly, it surprises in how interesting and rewarding it can be. Conference Production combines [...]

Humility, a key to collaboration and creativity. 14/07/2010

Terrapinn is fundamentally a creative, content centric company. Like other media companies there is a lot of ego. And this can get in the way. Recently we approached Alison Murdoch, Director, Essential Education to run a workshop on Humility. It was an excellent program and we got a set of active tools and a realisation [...]

El – thanks for all the love 08/07/2010

Eleanor Lee, Experience Director, Terrapinn Singapore leaves Terrapinn on July 12, 2010, after fifteen years of service. On behalf of all your global colleagues and customers I would like to thank you for your incredible service and contribution. And it has been a trip: from Shanghai to Sydney, from London to New York. From chicken [...]

Flexibility 02/07/2010

I had the pleasure to host Professor Tim Briggs and his son at a recent cricket match at the Oval, London. Professor Briggs is Medical Director of the Royal National Orthopaedic Hospital in Stanmore, London and is one of Britain’s eminent surgeons. We started talking about the importance of flexibility. “Whenever I do an operation [...]

Conference Awards 2010 – like eating your young? 02/07/2010

According to compare Ruby Wax, an awards ceremony for conference organisers is akin to eating your young. That may be so, but the first ever Conference Awards held in London last week was an outstanding success. Over 400 attended at what really was the first ever fraternity meeting for the business conference industry. Full credit [...]

Keep Austin Weird 17/06/2010

I visited Austin, Texas for the first time earlier in the year and found it to be one very special place. My experience started at the world’s most interesting baggage carousel – one that is adorned with really cool guitar sculptures. Even better, they are tagged with: “Keep Austin Weird”. What’s this about? A great [...]